Luxury wellness advisory · Asia Pacific
Clovelly Group works with hotel asset owners, operators, and portfolio executives across Asia Pacific who know wellness is a significant opportunity and want to capture it completely. We deliver the brand, the operating model, the financial architecture, and the product. Not separately. As one.
Enquire →What we do
01
We build the wellness brand your portfolio should own: positioning, identity, guest journey, and the product specification that makes it credible and commercially distinct. The brand belongs to you, not us.
02
Staffing models, training programmes, brand standards, pre-opening advisory, and the audit frameworks that keep a wellness operation performing after opening day. Designed for luxury at scale, not aspirational on paper.
03
Revenue modelling, pricing strategy, retail frameworks, and KPI structures that turn a wellness facility from a cost centre into a performing asset. We build the financial case alongside the concept, not after it.
04
Product placed across every guest touchpoint: treatment rooms, in-room amenity, retail, and common areas. The supply relationship is established as part of every engagement and continues indefinitely. For the property, this means a revenue stream that runs without commissioning further advisory work.
05
Luxury properties that treat family programming as a revenue driver, not an afterthought. Concept design, operational frameworks, and brand-anchored programming that captures a guest segment most properties leave underserved.
How we work
One engagement.
Four deliverables.
Most hotel groups approach wellness through separate conversations: a consultant for strategy, an operator for staffing, a brand for product. The result is a wellness offering that is coherent on a slide and incoherent in practice. Clovelly Group delivers brand, operations, financials, and product as a single integrated proposition. The four components are not sequential. They are designed together, delivered together, and the product supply relationship runs indefinitely after the engagement closes.
One fee.
Ongoing revenue.
Engagement fees are fixed and phase-based. The product supply relationship, placed across every touchpoint at every property, generates revenue for the property on every guest interaction, indefinitely. The engagement has a start date and an end date. The revenue it creates does not.
Select clients.
Full commitment.
Clovelly Group works with a small number of clients at any one time. Every engagement receives the full attention of our senior team. We do not staff engagements with junior consultants. We do not sub-contract delivery. The people you meet are the people who do the work.
Track record
We have taken a luxury wellness brand from concept to opening across multiple flagship properties, with product revenue still flowing at every one of them.
That engagement, brand developed from scratch, operational model designed and implemented, product placed at opening across three properties, is the model Clovelly Group now delivers as a defined proposition. The product revenue established through that work continues to flow to the properties involved, with no ongoing advisory relationship required.
Our network spans hotel groups, asset managers, brand owners, and operators across Asia Pacific. Clovelly Group's advisory is grounded in active market knowledge, not historical experience applied at a distance.
Enquire
We work with asset owners, hotel group executives, and portfolio operators who are serious about capturing the wellness opportunity completely. If that describes your situation, we would like to hear from you.
enquiries@clovellygroup.comHong Kong · Asia Pacific